Sunday, October 19, 2008
Narrow your Focus: Why Writers Should Specialize
Want to set yourself from other freelancers? Save time pitching, researching, and writing stories? Create a lucrative niche for yourself? And best of all, make more money as a freelancer?
I have one word for you: "specialize." When I started my fulltime freelance writing career seven years ago, I employed what I now call the "saturation bombing" technique. I queried every magazine I could think of with a wide variety of ideas. At one point, I had 54 queries out-- yet few were assigned. Those that were assigned covered the gamut of topics from business articles to bridal pieces to personal finance stories. Nearly every article concerned a subject new to me, so each time I wrote one, I spent hours researching and learning about the topic so I could write about it with authority.
Finally, I got smart ... Read on
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